Monthly Archives: October 2014


Stand Up for Women’s Health

It’s October 31st, and we all know what that means. October is coming to a close, and November is right around the corner! No seriously, November starts TOMORROW. How crazy is that? October is pretty much dedicated to breast cancer awareness, and you may have noticed that this year we didn’t really jump on board with the bra decorating contests, the pink paraphernalia, or the constant mammogram reminders.

This in no way means that we don’t support breast cancer awareness. We have so much respect for those who have and are battling this terrible disease, as well as for those who have lost loved ones to it. For us, breast cancer is one aspect of an even broader issue: women’s health. There are so many illnesses that effect women, and this year we wanted to do a campaign that calls attention to the many different aspects of women’s health as a whole. Is breast cancer included in this? Most definitely. The difference is that we chose not to exclude other illnesses as well.

Our campaign is called “Stand Up for Women’s Health”, and it’s a twist on the popular bra decorating contest. With the topic of women’s health rather than breast cancer, our referring offices are being encouraged to decorate shoes instead. After the shoes have been decorated and collected, a voting period will open up on Facebook, where people can vote for their favorite pair of shoes to help select the winner.

On November 13th, we’ll be holding a Women’s Health Open House Event & Raffle at our office, where people from the community and our referring offices are invited to join us for a fun night of drinks and hors d’oeuvres as they learn about women’s health. The shoes that our referring offices decorated will be on display, and you can purchase a raffle ticket and be entered to win your favorite pair. All of the proceeds from the event will go to the Junior League of Pueblo, an organization of women committed to developing women’s potential, promoting voluntarism, and improving the community.

The goal of the campaign is to raise both funds and awareness about women’s health as a whole. It’s something that impacts everyone, and that deserves attention. We hope you’ll take time to get involved on Facebook once the voting period opens, and more importantly that you’ll come out to our event on November 13th from 5:30-7:30 p.m.


John Lucero: One of Our Best and Brightest

There’s a ton of talent working here at Open MRI of Pueblo, but this week we wanted to spotlight someone who’s not only been a great addition to our team, but who’s also had a huge impact in our industry outside of the office.


John Lucero has been working with us for about a year now, but what most of our patients don’t know is that behind that soft-spoken and seemingly shy disposition is a man who’s rubbed shoulders with famous athletes, hardened criminals, and astronauts! Before working at Open MRI of Pueblo, John held a number of different positions that allowed him to work with a wide variety of individuals. He’s given MRI’s to Denver Broncos players, and worked for a good bit of time with USP Florence ADMAX, a maximum-security prison located in Florence, CO.

During his time there, John performed MRI’s on several high-profile criminals that made world news and are in 23HR lockup at the Super ADX Federal prison. The guards couldn’t go into the scanner rooms because they had so much metal on, so John had to stay alone in the room with the inmates and hope for the best. John says that it was a “scary time, but very interesting”.  Awesome, right?

He also worked with Dr. Stanley Biber at the hospital in Trinidad, CO. Biber has been credited for being the pioneer of the sex change procedure, and during his time with him John assisted with sex change cases, orthopedic cases, plastic surgery cases, etc. Over 200 men were changed to women during John’s time with Dr. Biber.

The most interesting of John’s work, however, is a 3,000 patient study that he conducted along with several other radiologists in Colorado. John’s team wanted to focus on imaging cranialcervical junction structures, something that hadn’t really been done before. They worked with NASA astronauts pre space flight and post space flight, in order to determine why astronauts were coming back from space with black or blurred vision. They ended up discovering that the eyeball is a pressured organ, so the body tries to compensate when placed in a zero-gravity environment by changing its shape. This affects the optic nerve and impacts how visual images are transferred to the brain.

This study was highly innovative and has had a huge influence on our industry. If you want to learn more about it, then you can check out John’s new book, “CCJ Syndrome”. That’s right, he writes too! The book details the study that John and his fellow radiologists performed, and expands on their findings.

We knew John was a pretty cool guy, but after getting to talk to him it’s amazing the things that he’s accomplished so far! We’re so grateful to have him as an addition to our team, and we know he’ll go on to do even more great things. When John’s not busy rubbing shoulders with Broncos players, giving high profile criminals MRI’s, or hanging out with NASA astronauts, you can find him playing the guitar or at open mic night!